Exerp has been on a journey of continuous growth, perfect retention, and international expansion from day one. Beginning in Copenhagen, Denmark, our drive to help growth-minded fitness operators scale their business made it inevitable that our presence would extend to serve the biggest and best-run fitness brands in the world, wherever they might be.
TIMELINE OF GROWTH
NORDIC FOUNDATION
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Procard (Exerp) is founded based on eClub software.
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The Exerp platform is established through a strategic partnership with SATS. Current CEO, Rémi Nodet, is hired as a software developer.
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Exerp switches to a SaaS business model.
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Exerp signs contract with Actic Fitness and cements its leading Nordic position.
European expansion
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Exerp expands outside the Nordic nations with its first UK contract.
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Contract with PureGym is signed.
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Contract is signed with Virgin Active.
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US office is established in Florida.
Global reach - North America, APAC and the Middle-East
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Contract with GoodLife marks the entry into North America.
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Australian office established in Sydney.
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Exerp signs contract with Life Time Fitness.
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Exerp signs contract with Fernwood Fitness in Australia.
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Expansion to the Middle-east begins when Fitness Time signs contract.
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Exerp acquired by Clubessential Holdings, LLC.